February 17, 2016
LandCruise is a motorhome hire specialist near Gatwick Airport. They offer adventures in their modern fleet of motorhomes to holidaymakers to the UK and Europe. They were looking for a contemporary, fully responsive WordPress theme with updated functionality that would modernise the way they did business online.
After initial discovery and definition to understand their customers and how their new site could generate more business online, we built LandCruise an elegant off-the-shelf WordPress theme with customisation. Their existing site was limiting their business potential by not having an online booking option. We changed this by integrating WooCommerce and WooCommerce Bookings into the website so visitors could simply book a vehicle for their desired holiday dates. Enabling WooCommerce allowed LandCruise to offer special promotions such as last minute deals or seasonal specials, which is a vital feature for their business.
LandCruise’s new website presented their motorhome vehicle information and extensive travel guides clearly and visually, encouraging holidaymakers to effortlessly browse and book their trip. The result was a goal orientated site that was fully responsive across all devices, easy to navigate, simple for the LandCruise team to manage and administer from the backend, and fully optimised and scalable to support their growing business.