A fully optimised WordPress site for Family Law Partners


Family Law Partners is a leading firm in the South East of England that specialises in family law. They were after a brand new replacement website for their primary site that was fully optimised to generate enquiries.

A powerful bespoke WordPress theme

We built a bespoke, content-led WordPress theme that was fully responsive, presenting their content beautifully on desktop, mobile and tablet devices. It was important to the firm that the website was as fully optimised as possible to support their ongoing marketing and SEO partners’ efforts.

Professional, contemporary web design

Their new website’s clean and fresh design reinforced their brand values through professional imagery and clear typography, complimenting their content perfectly. The result was a contemporary, informational website that appealed to their target client base.

Conversion optimised

Conversion optimising features, such as Family Law Partners’ contact number easily distinguished in the header, and a call to action box in the footer of each page promotes customer enquiries. These features supported the firm’s new content strategy, which was optimised to bring in strong organic traffic.

Efficient scalability

The Family Law Partners website was developed to scale well to support the firm’s future growth. We provided training on the WordPress CMS so their team could effortlessly and independently add and edit content, allowing them to easily grow the website to suit their needs.

With managed hosting and ongoing maintenance support, the website can work at maximum performance during high traffic volumes, and we’ll always be there to count on should Family Law Partners need WordPress support or advice.

It was vitally important to us to work with a web agency that understood the Family Law Partners brand and who would not simply respond to the brief, but could help us shape the scope of the project from the start. A key requirement was to develop the site in such a way as to support our commitment as a firm to continuous improvement. We set out to build a platform that supports the delivery of first-class family law advice, and one which can evolve alongside the firm’s own growth.

Our experience of working with the Pragmatic team has been extremely positive and they have particularly impressed with their open, collaborative approach. This has allowed us to combine Family Law Partners’ existing marketing and SEO consultants with the Pragmatic Web team to work on the project; an approach that mirrors how we work ourselves and one which has delivered an exceptional result.

Alan Larkin – Director, Family Law Partners