Laura helps our clients get the most out of their expertly built WordPress websites. Her head is usually buried in analytics, which she uses to identify ways in which we can further improve conversions. She’s also on hand to advise on email marketing, social media, and content strategy having trained both local businesses and worldwide corporations in these areas.
Before joining Pragmatic, Laura gained a 1st in her Media Studies degree from Brighton University. She has since developed in-house and agency digital marketing and content experience at local firms that were big fans of WordPress. These experiences have given her a really good understanding of the processes and challenges involved at each end of a project.
Laura first used WordPress to host her blog on videogames back in 2010, but has been working with it professionally since 2012. Laura loves how scalable it is, and how easily you can integrate all of your other digital marketing products (such as MailChimp) with it.
Outside of work, Laura is a Star Wars super fan. She loves video games (the older the better) and owns an impressive collection of board games. She also enjoys time away from a screen with crafts, baking cakes, and the occasional gin.